The Cleveland Flea was founded by Stephanie Sheldon in 2012. It is an outdoor market for makers, vintage curators, and food/drink vendors. But it’s so much more than that. Steph has created a small business incubator that has allowed many local, small Cleveland businesses to flourish and grow into more than a booth. Everything is executed with great care, no detail too small to consider. It is truly a one of a kind experience that everyone visiting Cleveland should have.
I have worked with the flea formerly through Indie Foundry and now as an independent contractor primarily designing merchandise and doing styled shoots. Much of my earlier photo work was styled by Steph, but my most recent work I have styled myself often in my home studio. It’s a pleasure and a privilege to continue creating content for this amazing brand.
Note: Where possible I have added click through links to featured brands, if you recognize your products and would like me to add a link to your website please email me at email@example.com.
Origin Milk is an Ohio based A2 milk company that I built a brand, designed packaging and created a marketing plan for.
“A2 milk harkens back to the way milk used to be natural & human intervention caused cows to develop A1 proteins in their milk. All other mammals produce A2 milk, including humans, which means A2 milk could offer a closer experience to drinking the milk that humans are”supposed” to have. The difference between the milk protein in A1 and A2 milk is only one amino acid – but this little difference potentially impacts how our bodies digest the milk. ” —Origin Milk
Created during my time as Brand Manager, Senior Designer + Photographer of Indie Foundry. Photo styling by Stephanie Sheldon.
The Spotted Owl is a creative, craft cocktail bar located in Tremont, Ohio. I work with the team monthly to create new content to share their story online. Owl bar invests in its bar tenders, who are expert drink mixers and creators. In order to share their stories with the bar’s customers, I go into the bar tenders’ homes and capture formal portraits of their lives.
We also work together on marketing plans, creative campaigns, social media strategy, and graphic design needs. My work with the Owl is on-going. If you’re interested in on-going brand content creation fill out my prospective client form for a custom quote.
The Spotted Owl collaborated with Middlewest Spirits and Sweet Teeth Confections to put together a themed night of witchcraft and wizardry. Kathleen Sullivan created a custom menu of drinks, with my consultation on names, that were sold out within two hours. I styled and photographed each drink as well as designed a menu and story posts to advertise the event. Sweet Teeth Confections made chocolate cauldron cakes and pumpkin pasties which were as tasty as they were beautiful.
Every year for Halloween, The Spotted Owl dresses up as a bar. For 2018 they went as Moe’s Tavern, from the Simpson’s. Kathleen Sullivan created a menu featuring drinks from the show, which we then styled and photographed and I created graphics for to promote through stories on Instagram and Facebook.
For the World Cup, The Spotted Owl teamed up with Der Braumeister to feature German eats + drinks. I came up with a design campaign to compliment the menu in order to promote the event on Facebook and Instagram.
As a part of my ongoing work with The Spotted Owl, I created content to promote their Twin Peaks Event featuring custom, themed cocktails. I created an online campaign, designing graphics and strategically planning when to push out content in order to successfully promote the event.
See my other work with The Spotted Owl here.